Course Code: MTD113
Synopsis
MTD113 History of Media is designed to provide students with comprehensive knowledge of media development – its history and significant applications to today’s social environment. Students will understand the theories and applications of media as a tool of communication.
Level: 5
Credit Units: 5
Presentation Pattern: EVERY REGULAR SEMESTER
Topics
- Introduction to media as communication tool
- Ancient media
- Paper media
- The Revolution of industrial media
- Golden era of media: radio, TV and movies
- TV broadcasting
- The world of cables
- The birth of Internet and the arrival of digital age
- Interactive digital media convergence
- Evolution of media technology
- Media as a social medium
- Media as a driver of technology
Learning Outcome
- • develop a critical viewpoint and awareness of media issues
- • demonstrate an awareness of historical development and evolution of media from the printing press to radio, television and internet, social media and mobile technologies
- • classify the technological innovations in prints, television media, mass media and new media
- • explain the process of human communication in its various contexts and how it is impacted by technology and media
- • discuss the significance of major moments in communication and media history and how it relates to the field today and in the future
- • analyse the importance of media as a social networking tool and evaluate its application as a powerful agent of change